Games & Books

Bringing imagination to life. Not just through reading and playing, but in videos for games & books too. Let’s turn your next project into a real bestseller!
Kinder spielen vertieft ein Brettspiel am Tisch, eine Szene rund um Spiele und Bücher, inszeniert von Panda Pictures für Filmproduktion und Videoproduktion.

FILM PRODUCTION FOR GAMES & BOOKS

Bringing imagination to life.

From epic board game nights to captivating literary worlds – at Panda Pictures, we bring imagination, strategy, and stories to life. Our videos are perfectly tailored to your target audience: playful and age-appropriate for children, accessible and entertaining for casual gamers and readers, or deep and immersive for experts and book lovers. Using modern, AI-supported workflows (2D/3D animation, hybrid production, or live-action shoots), we showcase products in their purest form or stage vibrant gaming and reading moments with actors – efficiently, budget-friendly, and in top quality.

Our Formats

  • Teasers & Trailers
  • Social Media Clips & Reels
  • Setup / Tutorial / Companion Videos
  • TV Spots
  • Cinema Advertising
  • Trade Fair Communication & Highlight Films
  • Magically affordable

BRINGING THE MAGIC TO LIFE

Turning games & books into unforgettable experiences.

Our videos run seamlessly on websites and in e-commerce shops (Amazon, Thalia, publisher-owned shops, BoardGameGeek) to boost sales and conversions. They drive daily engagement and viral reach on social media and platforms like Instagram, TikTok, YouTube, YouTube Shorts, Facebook, and X/Twitter. Before, during, and after trade fairs and events (SPIEL, Frankfurt Book Fair, etc.), we provide pre-launch teasers to build hype, live content and streams, as well as emotional recap videos for lasting visibility. For major launches, we produce high-quality commercials and trailers for traditional TV and cinema to generate broad awareness and brand recognition. And as an integral part of the experience, we embed videos directly into the product – whether as interactive tutorials, trailers, read-aloud elements, or companion videos for non-fiction books, for example via QR codes or in apps.

Let’s bring the worlds of games & books to life together – contact us for a custom concept!

FAQ

How much do videos for games and books cost at Panda Pictures?

Many publishers and game developers work with small to medium budgets – that is exactly what we are here for. With our modern, efficient workflows (hybrid AI support, lean processes, and smart planning), we produce professional formats at magically affordable rates.

Fixed-price packages – transparent and predictable

We offer pre-defined fixed-price packages, so you can see exactly what you get and what it costs. We can create beautiful trailers for you starting at just €1,500. Social media clips are even more affordable, starting at around €150 per asset. Feel free to get in touch, and we can send you a fixed-price package for your project.

Beyond that, we remain flexible

None of the packages a perfect fit? No problem – we adapt completely to your needs:

  • Individual videos (just one trailer, just one tutorial, etc.)
  • Combinations of multiple formats
  • More elaborate projects (live-action actors, more animation, TV quality)
  • Multilingual, specialized content, etc.

In such cases, we provide a custom quote – always with a clear price range upfront. TV and cinema spots usually start at around €5,000 (depending on scope), but remain significantly lower than the prices of large agencies. For bestseller projects, we can also realize large, complex film productions if needed. Additionally, we offer effective TV spots with optional traffic tracking and continuous optimization.

No risk – we talk openly about budgets

Just tell us what you are planning and what your budget is – together, we will find the right solution (package or custom). The investment pays off quickly: more reach, higher sales figures, better reviews, and fewer support questions.

No suitable budget? No problem – let’s talk. We can often find creative ways to get started anyway.

Just send us a message or give us a call We would be happy to send you our current fixed-price packages as a PDF or provide an immediate quote for your project. We look forward to making your titles shine! 😊

How long does video production take at Panda Pictures?

Production time depends on the desired format and scope. As a general guide, the following timelines apply from the start of production and once all required materials have been provided:

•  Trailer / Main product video: approx. 1–2 weeks

•  Social media assets (short clips, teasers, Reels, TikToks, gameplay snippets): 1–2 business days

•  Trade show highlight videos: approx. 1 week (or live editing at the trade show)

•  TV commercial: from 2 weeks

•  Detailed tutorial videos / how-to videos (complete rule explanations, setup guides): 1–2 weeks

•  Express productions are possible for many formats (especially social media assets and short highlight videos) – just get in touch, and we will check our current capacity to find a workable solution.

The more detailed the briefing and the earlier we receive the materials (game/book copies, graphics, preferred music, etc.), the more accurately we can meet the timeline. We would be happy to provide you with a binding estimate once we know your specific desired format.

Why is Panda Pictures the right partner for game & book videos?

Drawing from our long-standing core areas (product videos, explainer films, brand content, dynamic social media productions, TV commercials, and cinema advertising), we bring exactly the expertise that many publishers, authors, and self-publishers in the game and book market currently lack—at rates that are significantly more attractive than those of traditional agencies.

The central gap we bridge:

Many publishers and game developers have either

•  very expensive, overproduced agency trailers (often €15,000–€40,000+) that blow the budget,

•  or cheap, low-quality DIY/freelancer videos that neither explain the rules correctly nor generate emotion or hype.

We position ourselves right in between: high-quality, high-converting, and target-group-oriented videos with a strong price-performance ratio.

What we specifically bring from our other formats and why that is so valuable for games & books:

•  Masterful distillation of complex content → We are experts at explaining technical products or complex features clearly, entertainingly, and accurately in 30–90 seconds—a skill we apply directly to rule-explanation videos, quick-start guides, and trailers or spots.

•  Powerful emotional storytelling → Drawing on our experience with brand and product trailers, we excel at conveying mood, atmosphere, and that "must-have" feeling—perfect for book trailers (spoiler-free) and game highlight reels that build community and anticipation.

•  Fast, flexible production processes → Social assets in 1–2 days, trade show clips on the same day, and express options—we are used to working with tight campaign deadlines and bring that same speed to your launch and trade show phases.

•  Budget-optimized workflow → Through established teams, efficient post-production, and clear processes, we achieve a level of quality that usually requires significantly more effort (and expense).

The value for you as a client:

•  Videos that actually convert (more views → more backers/sales/community engagement)

•  More content for the same budget (e.g., trailer + social snippets + trade show teaser + rule explainer from a single shoot)

•  A professional presence that competes with the big players—without needing deep-pocket budgets

•  A partner that is fresh and hungry, learns quickly, truly understands your products, and thinks proactively instead of just delivering "standard game videos"

In short: We aren't the "old guard" of the board game or book trailer market—we are the ones bringing proven, high-performance video expertise from related fields to bridge the quality/price gap that many publishers and indie developers struggle with. This means you get significantly more impact for every euro invested.

If you find that your current videos are too expensive, too boring, or too amateurish, or if you have avoided video production for your game or book due to budget constraints, let’s talk. We would be happy to show you concrete examples of how we have successfully applied these strengths to game and book projects and what that could mean for your next campaign.