DRTV spot

Motivate your target audience to buy your product directly with a DRTV spot. Whether it's pure sales or brand building: we provide the greatest possible leverage.
DRTV-Spot der Filmproduktion Panda Pictures aus München und Ulm.  Eine 3D Animation aus dem Spot, zeigt das Schuhregal, daneben  per Motion Graphics  der Text "Bis zu 75 Paar".

CHALLENGE

Sell directly on TV.

Unlike a classic TV spot, which aims to stay in the customer's memory, a DRTV spot must trigger an immediate action. That is why the benefits of the advertised product are presented as sales arguments, and the unique selling proposition is also an important component of the spot. The challenge here is to convey clear information, a call to immediate action, and the right approach for the desired target group in a way that is both appealing and high-quality.

Challenges:

  • rapid growth
  • low media costs
  • low production costs
  • Direct Response
  • Successful sales
  • Online shop

SOLUTION

Trigger an immediate reaction.

People often browse the internet on smartphones, tablets, or PCs while watching TV, especially during commercial breaks. That is why DRTV spots are indispensable if you want to sell your product immediately. With Direct Response Television, the viewer is prompted to react to the advertisement directly via an on-screen phone number, fax number, or email address. We know exactly what your spot needs to motivate your target audience to make a direct purchase.

Cases