Cybersecurity at ATHENE
Panda Pictures produced a recruitment film for the Fraunhofer Society's national research center, ATHENE.
Challenge
STOP! You're being hacked right now! No, just kidding. FAKE NEWS, you've just landed on our new recruitment film for the ATHENE National Research Center for Applied Cybersecurity . What? Cybersecurity? Oh yes!
The ATHENE National Research Center, a research center of the Fraunhofer Society, is looking for new employees to join the team working in the pioneering field of cybersecurity, helping the center on its path to becoming a world-class innovation cluster.
The institution focuses on digital transformation, particularly in the field of cybersecurity. They provide solutions that ensure the IT security of companies and other organizations. An institution like this deserves a recruitment film that reflects its values and goals.
Solution
But what kind of recruitment film do you create for this target audience? We just thought: CHALLENGE ACCEPTED! Because if you want recruitment that’s different and not as monotonous as typical recruitment films, you have to think outside the box. With this film, we demonstrate how recruitment can appeal to young, innovation-driven target groups. And what company would be better suited for such a film than ATHENE, which is dedicated to breaking with the old?
For the film, we used particularly impactful and engaging stock footage that feels authentic and conveys the necessary sense of urgency. Enhanced by short, punchy typo animations , the film really sticks in your memory. What do you think? Convinced?
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