The Fraunhofer Institute for Secure Information Technology

Fraunhofer SIT

PandaPictures created a humorous recruitment video for Fraunhofer SIT to attract potential applicants.
Erklärfilm der Filmproduktion Panda Pictures aus München und Ulm für Fraunhofer Institut. Ein bärtiger Darsteller mit dem Finger am Mund, darüber und darunter die Schriftzüge "DAS SIND WIR" und "DAS BIST DU?!".

Challenge

Looking to do recruitment differently, avoiding the monotonous and cliché approach of typical recruitment videos? Let’s work together to create an engaging and dynamic video that showcases you as an employer. We know what appeals to young, innovation-driven talent and how to best reach your target audience. This recruitment film for Fraunhofer SIT was designed with a distinctly modern approach.

Solution

This short, memorable film comes across as personable and authentic, while serving as a statement on the company's work culture. Using brief animations , the film’s message—built from stock footage—is reinforced and clearly highlighted. The imagery was selected with a focus on warmth, authenticity, and breaking away from the perceived boredom of a mundane, uncreative workday. With this recruitment film, Fraunhofer SIT can quickly and precisely reach its target audience while ensuring viewers get a positive first impression of the company.

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