Audi | FC Bayern Munich

Victory lap

Film production company Panda Pictures produced several social media content episodes for the Audi | FC Bayern Munich "Victory Lap" series.
Social Media Content Videoproduktion der Firma Panda Pictures für Audi in Kooperation mit FC Bayern München. Thumbnail für Episode 1, der Protagonist lächelnd vor weihnachtlichem Hintergrund.

Challenge

Together with FC Bayern Munich and Audi Germany we had the opportunity to bring a deeply moving project to life: the Audi | FC Bayern Munich Victory Lap. FC Bayern wanted to say thank you to the volunteers who dedicate their free time to the club and give them an unforgettable experience with their favorite stars. The entire event takes place during a joyride—the Audi | FC Bayern Munich Victory Lap—in a spectacular Audi. A wide variety of volunteers were surprised across four episodes.

Solution

We at Panda Pictures were there up close as the unsuspecting volunteers were surprised by various FC Bayern Munich football stars and received a special kind of thank you. The challenge for us was that such a moment of suspense—a top-tier surprise—can only happen once. To capture these emotions perfectly in a single take, we had to plan every event with precision. In addition, our post-production team edited the footage for large-screen formats. The four image films for the Audi FC Bayern Munich Victory Lap were not only published on the social media channels Instagram and Facebook but were also screened on the big screen at the Allianz Arena.

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