BMW

F30 Accessories

Panda Pictures produced the product film "BMW F30 Accessories" for the original BMW 3 Series F30 accessory line.
Produktfilm der Filmproduktion Panda Pictures aus München und Ulm für BMW After Sales. Ein Darsteller begutachtet seine BMW Lehnentasche vor einem roten BMW F30. Video Thumbnail.

Challenge

For the new accessories of the BMW F30, we produced this stylish and informative product film to showcase the accessories in detail. Filming in the studio allowed us to clearly present the information, benefits, and key messaging of the products. Using a dolly, we captured smooth interior and exterior shots of the BMW F30 accessories featuring several actors. For instance, we captured great footage of the BMW roof box and the ski bag. For this product film, we did not include any voiceovers or graphic text animations, which could otherwise be added by our post-production team.

Solution

This approach makes the film universally applicable. On one hand, it can be used worldwide without the need for translation. On the other, the BMW F30 product film is also perfectly suited for social media. However, product films are not just for advertising on social media or embedding on a company website. They can also be shown at trade fairs or product presentations to give the product an individual touch and captivate customers and viewers. The videos can also be used for internal product training, presentations, or client meetings. A product film gives you the opportunity to present your product in a unique way and make it easier to understand. Through animations, sound effects, or voiceovers , product films can be further customized or used to create scenes that would otherwise be impossible to film.

„Produktfilme für den After-Sales-Bereich – wie für das BMW F30 Zubehör – präsentieren nicht nur die Qualität und Funktionalität der Produkte, sondern stärken die Kund*innenbindung durch emotionale und präzise Inszenierung, die Vertrauen und Begeisterung schafft."

- Daniel Philipp

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