The Original Wagon
Panda Pictures produced a TV commercial for FUXTEC showcasing the functionality of the original FUXTEC handcart.
Challenge
Is your child a little genius? Then it is high time to get the FUXTEC handcart from the TV commercial ! FUXTEC is the expert in all things gardening. From lawn mowers to earth augers, you will always find the right equipment at FUXTEC to really spruce up your home garden. Family is also a top priority at FUXTEC, which is why there is a wide range of products for the whole family. We have placed this aspect at the center of our focus. To promote the new handcart from FUXTEC, we produced this very special spot featuring two main protagonists: our handcart pro and the "Bollerfux" himself. Want to see the Bollerfux? Just take a look at our client FUXTEC's website. There you will find a wide range of models, from entry-level to professional! Everything is on board, available in trendy colors and with plenty of practical accessories.
Solution
But speaking of handcart pros, the little boy in the spot is a total expert, don't you think? We believe there is nothing more genuine or wonderful than a child's laughter. We were reminded of that once again during the shoot for this commercial .
Shoots with child actors are always something very special. Children possess a lightness, carefreeness, and spontaneity that we adults sometimes lack. At the same time, it is always a challenge for the production team. Not only must safety precautions be checked with extra diligence, but we must also ensure at all times that the child feels comfortable during the shoot and is kept away from any stress.
We really enjoyed having a young star in front of the lens again and creating genuine joy and fun with the product together. Once our little lead actor was allowed to pull the wagon and then sit inside it, any initial skepticism or shyness vanished, and the two became best friends instantly. This is exactly what makes producing a TV commercial so much fun.
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